This category is for attractions which a) market primarily to a national and/or international audience and b) are considered a hallmark destination in their own right. They may be publicly or privately owned and can operate in conjunction with a natural attraction or on their own. Read more...

This category is open to attractions of state/territory importance which, a) market primarily to intrastate and/or interstate visitors and b) significantly contribute to the tourism experience within their metropolitan or country region. Attractions may be developed in conjunction with a natural attraction or on their own. Read more...

This category is open to hallmark festivals or events that a) create substantial economic impact, b) attract visitors from interstate and/or overseas, c) generate national or international media profile, and d) positively promote the destination. They may be one-off or recurring. Read more...

This category is open to festivals or events that a) create substantial economic impact within the local community, b) attract visitors from intrastate and/or interstate, c) generate regional media profile, and d) positively promote the destination. They may be one-off or recurring. Read more...

Supported by the Department for Environment & Natural Resources. This category aims to recognise ecologically sustainable tourism with a primary focus on experiencing natural areas that foster environmental and cultural understanding, appreciation and conservation. Read more...

Supported by the Department for Environment & Natural Resources. This category aims to recognise tourism operations that foster a greater understanding of history, heritage and/or culture. Entrants should offer visitors an insight into Australia’s history and heritage and its contemporary culture. Read more...

Supported by the Department for Environment & Natural Resources. This category recognises tourism operations that foster a greater understanding of Indigenous culture, history and traditions. Read more...

This category is open to specialised tourism services, retailers or facilities that enhance the visitor experience and integrate with other tourism products. Entry is open – but not limited to – service providers, shopping precincts, retailers of souvenirs, artefacts and art, boutique breweries, airports, computer information systems, member services, money exchange services, language and interpreter services. Read more...

This category is open to Visitor Information Centres, Regional Tourist Associations and Regional Tourism Organisations to recognise their integrated focus on the provision of services to the visitor e.g. reservation service, information delivery etc. This category is not designed for specific marketing and promotion campaigns. Read more...

This category is open – but not limited to – conference facilities and other meetings industry operators service providers and suppliers who maximise the tourism experience for meetings and business travellers. Read more...

This category is open to tour and/or transport operators with 15 or more annual fulltime equivalent employees. It is not a transport award but does recognise a major contribution to tourism through the provision of tour guiding services and transport services. Entrants must offer a tourism experience as a significant part of their operation. Read more...

This category is open to tour and/or transport operators with fewer than 15 annual fulltime equivalent employees. It is not a transport award but does recognise a significant contribution to tourism through the provision of tour guiding services and transport services. Entrants must offer a tourism experience as a significant part of their operation. Read more...

This category is open to operators providing adventure tourism experiences that involve active customer participation. Examples could include – but are not limited to – rafting, ballooning, bushwalking, scuba diving, rock climbing, four-wheel driving, fishing, horse riding and abseiling. Read more...

This category recognises excellence in marketing tourism products, regions, destinations, or group projects. Initiatives can include short-term marketing campaigns, ongoing marketing programs or promotional vehicles such as websites etc. Read more...

Supported by Education Adelaide. This category is open to individual tourism businesses and tourism education and other registered training providers working to raise professional standards within the tourism industry by delivering tourism training, including online. Read more...

Supported by Rymill Coonawarra.This category is open to all restaurants and catering services offering a tourism experience and/or servicing the tourism industry. It is not a food award but does recognise a significant contribution to tourism through the provision of food and beverage. Entry is open – but not limited to – hotel or stand-alone restaurants, event caterers, pubs and cafés. Read more...

This category is open to all wineries, distilleries and boutique breweries offering a tourism experience and who make a significant contribution to tourism. Entry is open – but not limited to – cellar door sales, tastings and tours. Read more...

This category is open to all tourist and caravan parks offering a tourism experience. Entry is open – but not limited to – cabin, caravan and/or tenting accommodation providers. Read more...

This category is open to accommodation providers primarily catering to backpackers. The focus of this award is on facilities and services that enhance the tourism experience. Read more...

This category is open to owner/operator accommodation providers offering a high degree of personal contact with guests. Entry is open – but not limited to – bed & breakfast, farm stay, cottage or other intimate, boutique, colonial or heritage accommodation. Read more...

This category is open to properties developed around unconventional accommodation infrastructure. The focus of this award is on the way in which the nature of the accommodation, and services enhance the tourism experience. Entry is open – but not limited to – tented holidays, houseboats, tree houses, underground accommodation and yacht charters. Read more...

This category is open – but not limited to – motels, hotels, self-catering, cabins and pub accommodation. The focus of this award is on both the facilities and services that enhance the tourism experience. Read more...

This category is open – but not limited to – apartments, hotels, motels and self-catering accommodation. The focus of this award is on both the facilities and services that enhance the tourism experience. Read more...

This category is open to – but not limited to – luxury hotels or resorts, with a focus on both the facilities and services that enhance the tourism experience. Read more...

This category recognises excellence in the planning of tourism infrastructure and/or services with a focus on entrepreneurial vision, harmonious integration with the environment, design and functionality and uniqueness of the service. Read more...

This category is open to tourism operators that exemplify a strong commitment to sustainable and innovative business practices. The award will recognise and showcase successful tourism businesses that set out to minimise their environmental impact, conserve natural resources, respect local cultures and benefit local communities. Read more...

Supported by Qantas Airways. This award recognises the extraordinary personal and professional achievement and contribution by an individual over many years to the Australian, and particularly their State’s tourism industry. Judges consider in particular the activities and contribution of the nominee outside the expectations of normal employment. Read more...